Bass anglers are creatures of habit, make the change.

There is a reason fish biologists use sunfish as the primary food source for bass when stocking a pond.

Bass anglers are creatures of habit. We reach for baits that have rested in our tacklebox for years, like comfort food on a Sunday morning.

Schooling baitfish are a critical food source for bass in large impoundments and are key to ensuring healthy populations of sportfish.

Knowing the mating and molting rituals of crawfish will give you the upper hand when using imitation baits.